Freelance writer for B2B SaaS & tech companies

I create content that sounds like you, attracts the right people, and brings real results.

Create content that sounds like you  

Your content should sound like you, not like the generic copy all over the internet. I'll capture your unique voice so everything feels true to your brand and connects with your audience.

Attract your ideal customers 

Write what your ideal customers actually want to read. By speaking directly to their needs and sharing relevant insights, you’ll connect with the right people, earn their trust, and have loyal customers who stick around.

See real business results 

Turn your team's expert knowledge into clear, useful content that helps get you noticed, build long-lasting client relationships, and reach your business goals—like generating leads or establishing authority in your industry.

Does this sound like you?

  • You’ve got tons of content ideas, but not enough time or resources to bring them to life, so they get pushed to the backburner. 

  • Your internal experts have plenty of smart insights to share, but they’re not writers and don’t have the bandwidth to turn their knowledge into useful content. 

  • You’ve tried working with freelancers before, but ended up with content that felt genetic or off-brand, and just gave you more revision work. 

All this leads to your company staying stuck, while competitors with stronger brands pull ahead and win over the customers you should be reaching.  

I get it. When you’re juggling priorities and stretched thin, it’s hard to keep quality content flowing. I’m here to help turn your ideas into clear and helpful content that works for your business. 

About me

Hello! I’m Kelly.

I’m a freelance writer with nearly 10 years of experience in B2B content marketing. 

I’ve worked with companies like Supermetrics, Rippling, Tuxera, and Helsinki Partners. With a background in both marketing agencies and in-house teams, I understand the full content marketing spectrum, from strategy to execution. 

I work closely with your internal subject matter experts (SMEs) to translate their ideas and insights into useful content that resonates with your audience. I take time to understand your content goals and brand voice, and I’m comfortable writing in a range of tones—from polished and professional to cheeky and playful. 

With a background in English literature, creative writing, and journalism, I bring a storytelling mindset that helps your content stand out. While I use generative AI tools in parts of my process, they can never replace original perspectives, critical thinking, and strong storytelling. That’s why I love speaking to your people to find those golden nuggets that make your message resonate. 

When I’m not writing for clients, you can often find me picking up library books, working on my newsletter or poetry, or hoarding notebooks and MUJI pens. 

Services

Here’s how I can help

Content writing

Blog posts and articles

Case studies

Research reports, ebooks, and whitepapers 

Copywriting

Website copy

Landing page copy

Email copy

Social media posts

Editing

Content refreshing and optimizing

Proofreading, copyediting, and substantive editing 

Portfolio

A sample of my work

Kind words from clients

  • “I highly recommend Kelly for any content marketing related work! She is incredibly easy to work with and consistently delivers high-quality results. Kelly is a true professional and always goes the extra mile to ensure that her work meets the highest standards. One of the things I appreciate most about Kelly is her ability to ask the right questions. She has a knack for getting to the heart of what her clients need and tailoring her work accordingly. This attention to detail is evident in the final product, which is always polished and well thought out. Kelly is a gifted writer. Her words are truly magical and she has a way of crafting compelling copy that engages readers and drives action.”

    Mikko Seppä, CEO and Co-Founder at HeadQ

  • “I've had the privilege to work alongside Kelly while she was at Howspace and now as one of her freelancing clients. She is a truly wonderful professional and individual! She is very skilled writer and communicator who has the ability to create a variety of content that inspires audiences to act! She is also reliable and hard-working, and never misses a deadline. Kelly is an amazing asset to any team and we all miss her at Howspace!”

    Jade Rosenkranz, Growth Marketing Manager at Howspace

  • “Kelly can deliver great written content even from quite technical topics with a minimal assistance. Whole process with her was super smooth. Our technical specialists didn't need to do big changes and we got content ready very fast. She also understands SEO aspects and knows how to attract readers' attention with great headlines/sub headlines. Furthermore is she extremely nice and flexible person to work with.”

    Petra Lylander, Senior Program Manager, Developer Marketing at Aiven

  • "Kelly has been working with us in multiple tasks covering different types of written content, translations and PR related assets. Her ability to create, moderate, and assemble together informative and easy-to-digest text with clear message is above par. We are thrilled to expand our co-operation even further and get her skillset to even wider and deeper to our publications. I highly recommend her to any tasks related to comms, PR, publications and content creation."

    Antti Vappula, Head of Marketing at Virta Ltd

  • "I have worked with Kelly since 2018 and can recommend her warmly, firmly, and sincerely. She is an impeccable copywriter, editor, content strategist, and super nice person to work with. You can give her any topic, and she will do her research thoroughly and create unique content that is easy to read. Often there isn’t much to comment on or improve, that’s how well she does the groundwork. When Kelly builds content strategy, it is built to last. She is excellent with customers, interviews, and pulling insights. Kelly is well-organized, and you can always trust that she’ll deliver what she has promised, always on time. Everyone needs a Kelly in her team, and they will flourish."

    Saara Saalamo, previously Head of Marketing at Recright

  • "Kelly is a true content pro. Not only is her writing clear, bright, and engaging, but her deep content marketing experience shines through in her work. Kelly can be relied on to nail a brief, whether it's SEO or thought leadership content, and brings her A-game to every assignment."

    Anita Isalska, previously Content Lead at Rippling

  • "Kelly is a pro, what can I say? She adapts well to different tones of voice, which a lot of people can't do well. Feedback and back and forth is super simple and gets resolved in a timely way. The deliverables are on time and really good quality. As a person she's great to work with. I'd recommend her to any B2B business!"

    Ceara Crawshaw, CEO at Pencil & Paper UX Studio

  • "I can't recommend working with Kelly enough. I’d been wanting to put my website out for a long time, but I always felt blocked by the writing piece. Kelly and I had an initial meeting where she asked great questions and immediately understood what I was trying to convey. She's compassionate and flexible with her clients and timely in her results. Working with Kelly gave me clarity on what I do, what my skills are, and what I’m good at—she gave me the words to confidently talk about my business. And she does more than just write: she’s able to take the craziness of what other people throw at her, and zone in on the most important bits. Kelly’s clear and logical approach gave me the clarity I needed to make my ideas tangible. There’s huge power in being able to put actions into words."

    Maylen Tara Cytryn, Workflow and Process Design Consultant, and Founder of ThoughtfulOps